We give props to the many organizations doing excellent work in the social good space: Pass It On, Let It Ripple, Soul Pancake, Character.org and the Virtues Project to name a few.
Still, there is a niche waiting to be filled.
The V Channel (TVC) plans on filling the niche by providing a street-smart POV of virtues. Instead of overt sentimentality and memes of pretty pictures with feel good messages, we’ll dig deep to explore the what, why and how of virtues and demonstrate relevant ways youth can use them in everyday life.
TVC LAUNCH PLAN.
Along with pitching TVC to major media and entertainment companies, our plan includes:
- Pursuing grants from charitable foundations and donations from private individuals
- Developing and producing a 12-month schedule of programming
- Implementing a marketing, social media and PR strategy
- Launching TVC on a national level, followed by a global launch within 3-5 years
VIRTUES-DRIVEN BRAND PARTNERSHIPS.
Sponsorship and branded content categories include Education & Personal Development, Health & Wellness, Sports & Entertainment, Leisure & Lifestyle.

MORE THAN A T-SHIRT.

TVC IS OPEN FOR BUSINESS.
While we refine our business plan and raise startup capital we are inviting parents and guardians, teachers and coaches—everyone who cares for youth—to use the content we have produced so far.
PRINT OUT SOME “V”TOONS COLORING PAGES.
Get out the crayons and teach your kids virtues while they have fun coloring their favorite cartoon characters.
CHECK OUT SOME “V”TOONS >
WATCH A “V”VIDEO WITH YOUR KIDS.
Original “V”VIDEOS are creative, entertaining, and at times provocative. They inspire kids to make choices that have a positive effect at home and in the classroom.
WATCH A VIDEO >
READ AN ESSAY, ARTICLE OR “V”MAIL.
Our contributing writers dig deep and come up with heart-felt stories and amusing anecdotes about practicing virtues in every day life.
START READING >
FOLLOW US ON FACEBOOK.
Stay connected and get a daily blast of virtuous stuff.
LIKE US >
CONNECT WITH US.
We invite you to ask questions, express your opinions, and to share your story about how you’re inspiring your kids to be their very best.
EMAIL US AT info@theVchannel.com.
STAY TUNED TO THE V CHANNEL.
The V Channel aspires to be the first 100% Virtues-Driven Parenting Advice and Kid Self-Help Platform available in the media. Stay tuned as we seek a publishing deal and corporate sponsors.
For more information contact Scott Feraco.
Email: scott@theVchannel.com
Mobile: 917-445-0102